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	<title>Design and Websites by THE DESIGN WEB &#124; Sydney &#187; Optimization</title>
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	<link>http://thedesignweb.com.au</link>
	<description>Design &#38; Website Services</description>
	<lastBuildDate>Wed, 01 Feb 2012 21:05:51 +0000</lastBuildDate>
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		<title>Amanda Parer</title>
		<link>http://thedesignweb.com.au/amanda-parer/</link>
		<comments>http://thedesignweb.com.au/amanda-parer/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 06:28:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Portfolios]]></category>
		<category><![CDATA[Slideshows]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1969</guid>
		<description><![CDATA[BRIEF: To create a website to show Amanda&#8217;s paintings and sculptures online, and to allow her to communicate and connect with people who are interested in her work and career through the website and social media. SOLUTION: We designed a gallery-style website, with a blog and links to allow easy sharing on social media sites. [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1974" class="wp-caption alignleft" style="width: 360px"><a href="http://amandaparer.com.au"><img class="size-full wp-image-1974 " title="Website design for Amanda Parer" src="http://thedesignweb.com.au/wp-content/uploads/2012/02/amanda-parer1.jpg" alt="" width="350" height="475" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To create a website to show Amanda&#8217;s paintings and sculptures online, and to allow her to communicate and connect with people who are interested in her work and career through the website and social media.</p>
<p><span>SOLUTION:</span> We designed a gallery-style website, with a blog and links to allow easy sharing on social media sites.</p>
<p><span>OUTCOME:</span> Amanda now has an strong online presence and collectors are able to follow her career more easily.</p>
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		<title>The Middle Eastern Kitchen</title>
		<link>http://thedesignweb.com.au/the-middle-eastern-kitchen/</link>
		<comments>http://thedesignweb.com.au/the-middle-eastern-kitchen/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 05:50:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1953</guid>
		<description><![CDATA[BRIEF: To build a new website that would be easy to update in-house, optimised for search engine rankings and built to the design specifications provided. SOLUTION: We built a content management system website using WordPress, customising every page to feature a different background image, page background, and navigation colours as well as customised scrollbars in [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1964" class="wp-caption alignleft" style="width: 360px"><a href="http://www.themiddleeasternkitchen.com.au"><img class="size-full wp-image-1964 " title="Website development for The Middle Eastern Kitchen" src="http://thedesignweb.com.au/wp-content/uploads/2012/02/tmek.jpg" alt="" width="350" height="417" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To build a new website that would be easy to update in-house, optimised for search engine rankings and built to the design specifications provided.</p>
<p><span>SOLUTION:</span> We built a content management system website using WordPress, customising every page to feature a different background image, page background, and navigation colours as well as customised scrollbars in different colours. Keywords and descriptions have been carefully crafted individually for each page for  search engine optomisation.</p>
<p><span>OUTCOME:</span> A content management system website which is very easy to maintain.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Boarding Schools Expo</title>
		<link>http://thedesignweb.com.au/boarding-schools-expo-design-and-website/</link>
		<comments>http://thedesignweb.com.au/boarding-schools-expo-design-and-website/#comments</comments>
		<pubDate>Sun, 20 Nov 2011 06:41:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business cards]]></category>
		<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Signage]]></category>
		<category><![CDATA[Slideshows]]></category>
		<category><![CDATA[Web design]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1917</guid>
		<description><![CDATA[Brief: After five years of providing comprehensive design and website services, encompassing business cards, flyers, magazine and newspaper advertising, simple TV commercials, outdoor banners, signage for annual expo events and an html website, we were  commissioned to rebuild and expand the website as a WordPress content management system. Solution: We recreated the former website with [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1915" class="wp-caption alignleft" style="width: 360px"><a href="http://boardingexpo.com.au" target="_blank"><img class="size-full wp-image-1915" title="Website developed by The Design Web for Boarding Schools Expo" src="http://thedesignweb.com.au/wp-content/uploads/2011/11/bse-screen.jpg" alt="" width="350" height="395" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>Brief: </span>After five years of providing comprehensive design and website services, encompassing business cards, flyers, magazine and newspaper advertising, simple TV commercials, outdoor banners, signage for annual expo events and an html website, we were  commissioned to rebuild and expand the website as a WordPress content management system.</p>
<p><span>Solution:</span> We recreated the former website with additional features including a mega menu, integrated registration forms, an advertising management system, a more advanced exhibitor only area, blog and RSS feeds from relevant sites. The site is optimised for visitor numbers and search rankings, and has Google Analytics installed for tracking.</p>
<p><span>Outcome: </span> A happy client enjoying our solutions and services.</p>
<div id="attachment_1534" class="wp-caption alignnone" style="width: 360px"><img class="size-full wp-image-1534" title="print advertising" src="http://thedesignweb.com.au/wp-content/uploads/2010/03/advertising-bse.jpg" alt="" width="350" height="256" /><p class="wp-caption-text">print advertising</p></div>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Auckland Charter Boats</title>
		<link>http://thedesignweb.com.au/auckland-charter-boats/</link>
		<comments>http://thedesignweb.com.au/auckland-charter-boats/#comments</comments>
		<pubDate>Sun, 27 Mar 2011 20:28:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Logo design]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Slideshows]]></category>
		<category><![CDATA[Web design]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1859</guid>
		<description><![CDATA[BRIEF: To develop an effective, high Google ranking, easily manageable website for a new business venture. SOLUTION: The website was built as a WordPress content management system utilising a number of free plug-in features including a gallery and slideshow, drop-down page navigation and calendar. The site is easily expandable by the client as the business [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1860" class="wp-caption alignleft" style="width: 360px"><a href="http://www.aucklandcharterboats.co.nz"><img src="/wp-content/uploads/2011/03/auckland-charter_350x258.jpg" alt="www.aucklandcharterboats.co.nz" title="www.aucklandcharterboats.co.nz" width="350" height="258" class="size-full wp-image-1860" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To develop an effective, high Google ranking, easily manageable website for a new business venture.</p>
<p><span>SOLUTION:</span> The website was built as a WordPress content management system utilising a number of free plug-in features including a gallery and slideshow, drop-down page navigation and calendar. The site is easily expandable by the client as the business grows.</p>
<p><span>OUTCOME:</span> A website that achieved immediate front page Google ranking for a number of the client&#8217;s preferred keywords.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rilla Moore Consulting</title>
		<link>http://thedesignweb.com.au/rilla-moore-consulting/</link>
		<comments>http://thedesignweb.com.au/rilla-moore-consulting/#comments</comments>
		<pubDate>Wed, 19 Jan 2011 01:05:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1831</guid>
		<description><![CDATA[BRIEF: To build a new website to the specifications of the design template which was provided, and to optimise for search engine rankings. SOLUTION: We built a content management system website, with keywords and crafted descriptions. OUTCOME: A content management system website appearing on the first page of Google and other search engines.]]></description>
			<content:encoded><![CDATA[<div id="attachment_1832" class="wp-caption alignleft" style="width: 362px"><a href="http://www.rillamooreconsulting.com" target="_blank"><img class="size-full wp-image-1832 " title="www.rillamooreconsulting.com" src="http://thedesignweb.com.au/wp-content/uploads/2011/01/rilla-moore.jpg" alt="" width="352" height="431" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To build a new website to the specifications of the design template which was provided, and to optimise for search engine rankings.</p>
<p><span>SOLUTION:</span> We built a content management system website, with keywords and crafted descriptions.</p>
<p><span>OUTCOME:</span> A content management system website appearing on the first page of Google and other search engines.</p>
]]></content:encoded>
			<wfw:commentRss>http://thedesignweb.com.au/rilla-moore-consulting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Meeow Cat Care</title>
		<link>http://thedesignweb.com.au/meeow-cat-care/</link>
		<comments>http://thedesignweb.com.au/meeow-cat-care/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 06:45:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1763</guid>
		<description><![CDATA[BRIEF: To redesign and rebuild build a poorly performing website and to optimise the content and bring the site to the first page of Google. SOLUTION: We came up with a more contemporary design and rebuilt the website with carefully crafted copy for optimisation. OUTCOME: A very happy customer with regular new business now coming [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1764" class="wp-caption alignleft" style="width: 360px"><a href="http://www.meeowcatcare.com.au" target="_blank"><img class="size-full wp-image-1764" title="www.meeowcatcare.com.au" src="http://thedesignweb.com.au/wp-content/uploads/2010/09/MeeowScreenShot.jpg" alt="" width="350" height="295" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To redesign and rebuild build a poorly performing website and to optimise the content and bring the site to the first page of Google.</p>
<p><span>SOLUTION:</span> We came up with a more contemporary design and rebuilt the website with carefully crafted copy for optimisation.</p>
<p><span>OUTCOME:</span> A very happy customer with regular new business now coming through the website.</p>
]]></content:encoded>
			<wfw:commentRss>http://thedesignweb.com.au/meeow-cat-care/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rocket Science</title>
		<link>http://thedesignweb.com.au/rocket-science/</link>
		<comments>http://thedesignweb.com.au/rocket-science/#comments</comments>
		<pubDate>Fri, 03 Sep 2010 05:55:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[WordPress]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1753</guid>
		<description><![CDATA[BRIEF: To replace an existing site with a content management system incorporating most of the original design concepts, but reconfigured for search engine optimisation and for site maintenance flexibility. SOLUTION: We structured the new site to include many additional pages, added an animation to liven up the site, and utilised widgets, custom fields and free [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1755" class="wp-caption alignleft" style="width: 360px"><a href="http://rocketscience.com.au" target="_blank"><img class="size-full wp-image-1755   " title="www.rocketscience.com.au" src="http://thedesignweb.com.au/wp-content/uploads/2010/09/rocket-science.jpg" alt="" width="350" height="241" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To replace an existing site with a content management system incorporating most of the original design concepts, but reconfigured for search engine optimisation and for site maintenance flexibility.</p>
<p><span>SOLUTION: </span>We structured the new site to include many additional pages, added an animation to liven up the site, and utilised widgets, custom fields and free WordPress plug-ins to provide the required functionality.</p>
<p><span>OUTCOME:</span> A website that is now easily updated in-house and is rapidly improving in search rankings.</p>
]]></content:encoded>
			<wfw:commentRss>http://thedesignweb.com.au/rocket-science/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Mishka Borowski</title>
		<link>http://thedesignweb.com.au/mishka-borowski-2/</link>
		<comments>http://thedesignweb.com.au/mishka-borowski-2/#comments</comments>
		<pubDate>Tue, 13 Jul 2010 01:48:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Slideshows]]></category>
		<category><![CDATA[Web design]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1656</guid>
		<description><![CDATA[BRIEF: To create a website to showcase Mishka&#8217;s paintings and installations, and to give more information to collectors and galleries about her art career. SOLUTION: We designed and built a gallery-style site,  using a stylish slider to allow her work to be viewed, series by series. OUTCOME: Mishka&#8217;s work is now always on show.]]></description>
			<content:encoded><![CDATA[<div id="attachment_1632" class="wp-caption alignleft" style="width: 360px"><a href="http://mishkaborowski.com.au/" target="_blank"><img class="size-full wp-image-1632"  title="www.mishkaborowski.com.au" src="http://thedesignweb.com.au/wp-content/uploads/2010/07/mishkaborowski.jpg" alt="" width="350" height="273" /></a><p class="wp-caption-text">content management system</p></div>
<p><span>BRIEF:</span> To create a website to showcase Mishka&#8217;s  paintings and installations, and to give more information to collectors  and galleries about her art career.</p>
<p><span>SOLUTION:</span> We designed and built a gallery-style site,   using a stylish slider to allow her work to be viewed, series by series.</p>
<p><span>OUTCOME:</span> Mishka&#8217;s work is now always on show.</p>
]]></content:encoded>
			<wfw:commentRss>http://thedesignweb.com.au/mishka-borowski-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Salsa Con Coco Dance School</title>
		<link>http://thedesignweb.com.au/salsa-con-coco-dance-school/</link>
		<comments>http://thedesignweb.com.au/salsa-con-coco-dance-school/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 04:42:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CMS websites]]></category>
		<category><![CDATA[Online store]]></category>
		<category><![CDATA[Optimization]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/?p=1622</guid>
		<description><![CDATA[BRIEF: To replace an ineffective website with a content management system incorporating a calendar, on-line store, videos, photo gallery, newsletter, private members&#8217; area and many other features; then optimise the site and lift it&#8217;s search rankings to page one for target key words. SOLUTION: We created a highly functional site that is dancing it&#8217;s way [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1623" class="wp-caption alignleft" style="width: 360px"><a href="http://www.salsaconcoco.co.nz" target="_blank"><img class="size-full wp-image-1623"  title="www.salsaconcoco.co.nz" src="http://thedesignweb.com.au/wp-content/uploads/2010/06/screenshot.gif" alt="" width="350" height="359" /></a><p class="wp-caption-text">a highly featured CMS website</p></div>
<p>BRIEF: To replace an ineffective website with a content management system incorporating a calendar, on-line store, videos, photo gallery, newsletter, private members&#8217; area and many other features; then optimise the site and lift it&#8217;s search rankings to page one for target key words.</p>
<p>SOLUTION: We created a highly functional site that is dancing it&#8217;s way to the top of the search rankings.</p>
<p>OUTCOME: A website that it is proving really effective.</p>
]]></content:encoded>
			<wfw:commentRss>http://thedesignweb.com.au/salsa-con-coco-dance-school/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>No One You Know</title>
		<link>http://thedesignweb.com.au/no-one-you-know/</link>
		<comments>http://thedesignweb.com.au/no-one-you-know/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 02:36:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business cards]]></category>
		<category><![CDATA[HTML websites]]></category>
		<category><![CDATA[Optimization]]></category>
		<category><![CDATA[Web design]]></category>

		<guid isPermaLink="false">http://thedesignweb.com.au/new/?p=927</guid>
		<description><![CDATA[Brief: To develop a website for Belinda to promote her &#8220;No One You Know&#8221; designer homeware label to the world. Solution: Belinda built the site as a reference point for the media, retailers and customers in the USA, Europe, Australia and New Zealand. As well as generating interest in her designs and products, requests flowed [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_1412" class="wp-caption alignleft" style="width: 360px"><a href="http://www.nooneyouknow.com" target="_blank"><img class="size-full wp-image-1412 "  title="www.nooneyouknow.com" src="/wp-content/uploads/2010/03/website-noyk.jpg" alt="" width="350" height="258" /></a><p class="wp-caption-text">html website with hoverbox gallery</p></div>
<p><span>Brief: </span>To develop a website for Belinda to promote her &#8220;No One You Know&#8221; designer  homeware label to the world.<br />
<span>Solution:</span> Belinda built the site as a reference point for the media, retailers and customers in the USA, Europe, Australia and New Zealand. As well as generating interest in her designs and products, requests flowed for her to design and build websites, and this became the seed for the Design Web business.</p>
<p><span>Outcome:</span> Mission more than accomplished.</p>
<div id="attachment_1429" class="wp-caption alignleft" style="width: 360px"><img class="size-full wp-image-1429" title="logo design" src="/wp-content/uploads/2010/03/noyk-logo-200.jpg" alt="" width="350" height="200" /><p class="wp-caption-text">logo design</p></div>
<div id="attachment_1430" class="wp-caption alignleft" style="width: 197px"><img class="size-full wp-image-1430 " title="boy+girl-200" src="/wp-content/uploads/2010/03/boy+girl-200.jpg" alt="" width="187" height="200" /><p class="wp-caption-text">product design, photography and retouching</p></div>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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